Pavement Code | RNIB

For many blind and partially sighted people, a journey can become difficult before they even reach the bus or train. Bikes, A-boards and bins left on pavements can turn the short walk from their front door to the bus stop into an obstacle course.

The Pavement Code encourages people to think about what they leave on the pavement, helping make everyday journeys safer and easier for blind and partially sighted people.

I sourced illustrator Mason London, whose style drew on official guidance to give the campaign a clear, instructional tone. His illustrations helped communicate how small actions, like keeping pavements clear, can make a real difference to people’s journeys.